With the right intelligence, originators can know exactly when to follow up on a lead or past customer. And without it – they’re leaving literally millions of dollars on the table
One of the biggest challenges for mortgage professionals is keeping in contact with all their potential customers – but what if they had a personal assistant who never forgot, never made a mistake, and never let a customer fall through the cracks?
Did you notice how quickly the halfway point of the year arrived? What a roller coaster it has been. We have seen a more challenging, shrinking market for refinance originations, overall loan volume down, and the number of originators competing for that shrinking pie greatly reduced.