David Lykken is 40-year industry veteran who consults on virtually all aspects of mortgage banking. David hosts a successful weekly radio program called “Lykken On Lending” (www.LykkenOnLending.com) that is heard each Monday at noon (Central Standard Time) by thousands of mortgage professionals.
Like quarterbacks, leaders can’t concentrate on just one specialty. They need to see the whole field
If you don't know why you're doing something, there's simply no way for you to reach your full potential
Just because something is easier doesn’t mean that it’s better
You shouldn't be in business just to make money; rather, you should make money to be in business
If we want to be successful in marketing our organizations, we’ve got to make sure our loan officers are marketing themselves well
In the world of business, meetings often get a bad rap; most people would rather do their jobs than talk about them. So what benefits do meetings actually have?
What’s behind the trend among young people of buying smaller homes?
More and more as time goes by, millennials will be the drivers of business in the mortgage industry. But more than that, they'll be leaders in it.
Companies that merely meet expectations aren’t companies that keep customers coming back
If customers can't tell you apart from your competitors, where's your advantage?